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Article • almost 2 years ago

The Importance of Privacy-Enhancing Marketing in Web3

Iexec
The Importance of Privacy-Enhancing Marketing in Web3
Summary
  • Users have concerns about privacy and consent in email marketing.
  • Email marketing lacks user consent and can lead to misuse of personal information.
  • Web3 technology can address privacy issues and enable privacy-enhancing marketing campaigns.

Source: https://medium.com/iex-ec/user-privacy-and-consent-in-marketing-top-5-challenges-1db12e02d78e

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